All Roads Lead to Growth

All Roads Lead to Growth

One of the biggest realities about franchising is that it isn’t for everyone. An entrepreneur may have all the groundwork laid for business growth. However, without the most appropriate strategy in place, he or she is less likely to tap into full growth potential. The...
What Brand Matches Your Client?

What Brand Matches Your Client?

Discovering a brand that aligns with a client’s values is any publicist or talent agent’s dream. As your client’s biggest advocate, you can speak to his or her potential in ways that others cannot. But, how can you leverage that knowledge to identify brands that will...